Love & Luck: How Modern Casinos Turn Couples’ Tournaments into Bonus‑Boosted Seasonal Hits
February is more than just a holiday on the calendar; it is a marketing goldmine for the gaming industry. When the world decorates streets with red hearts and couples book dinner tables, casinos see an opportunity to transform romance into revenue. By launching “couples‑only” tournaments that coincide with Valentine’s Day, operators tap into a mood …